The Marketing Driven

Some of the essential things you need to start digital marketing are website, content strategy, social media presence, SEO, etc. Digital marketing: How to get started In this blog post, we will discuss the essential things you need to start digital marketing. Introduction Definition of digital marketing The process of promoting and advertising goods or services via digital channels like search engines, social media, email, websites, and mobile apps is known as digital marketing. It include producing and disseminating information, interacting with clients, and utilizing analytics to track the efficiency of marketing initiatives in real time. Through numerous digital channels, digital marketing seeks to attract...

If you are a digital marketer and you are not using short form content then you are missing out something bigger in these days.  Short-form content has become a crucial tool for digital marketers as people's attention spans are getting shorter. Short-form material, such as YouTube shorts, Instagram reels, or tiktok, can efficiently deliver your idea in a clear and compelling way. In this blog post, we'll explore the art of saying more with less and how short-form content can enhance your marketing strategy. What is short form content? First and foremost, understanding what short-form content is and what it isn't is important. Short-form content is generally regarded as being less than 1,200 words long or lasting less than 60 seconds. Short form content includes: Social media posts Videos less than 60 seconds GIFs Memes Blog posts Infographics, and more. Advantage of short form content Attention seeker : Short-form content allows you as a digital marketer to grab the atten...